Cookie Policy

Last updated: 10/10/2025

Difun is a game studio focused on publishing mobile games and apps.

This Cookie Policy explains how Difun ("we", "us", or "our") uses cookies and similar technologies when you visit our website or use our mobile games and applications. It explains what these technologies are and why we use them, as well as your rights to control our use of them.

What Are Cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, Difun) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics).

How We Use Cookies

We use both first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our website and mobile applications.

Types of Cookies We Use

Essential Cookies

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms.

Purpose: Website functionality, security, and user preferences

Analytics Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us to know which pages are the most and least popular and see how visitors move around the site.

Purpose: Website performance analysis and improvement

Advertising Cookies

These cookies may be set through our site by our advertising partners to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device.

Purpose: Personalized advertising and content delivery

Functional Cookies

These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages.

Purpose: Enhanced user experience and personalization

Third-Party Cookies

We work with third-party service providers who may set cookies on our website. These include:

Analytics Providers

  • Google Analytics - Website traffic analysis
  • Firebase Analytics - Mobile app analytics
  • Facebook Analytics - Social media insights

Advertising Partners

Our advertising partners may use cookies to deliver personalized ads. These include:

  • Google AdMob
  • Facebook Ads
  • Unity Ads
  • AppLovin
  • IronSource
  • And other advertising networks

Cookies in Mobile Apps

Our mobile games and applications may use similar technologies to cookies, including:

  • Device identifiers (IDFA, Android ID)
  • Advertising IDs (Google AAID, Apple IDFA)
  • Local storage for game progress and preferences
  • Analytics SDKs for app performance tracking

These technologies help us provide you with a better gaming experience, analyze app performance, and deliver relevant advertising.

Your Choices

You have several options to control or limit how we and our partners use cookies:

Browser Settings

Most web browsers allow you to control cookies through their settings preferences. You can set your browser to refuse cookies or delete certain cookies. However, if you choose to delete or refuse cookies, some features of our website may not function properly.

Mobile Device Settings

On mobile devices, you can control advertising identifiers through your device settings:

  • iOS: Go to Settings > Privacy & Security > Apple Advertising > Turn off Personalized Ads
  • Android: Go to Settings > Google > Ads > Turn off Ad Personalization

Cookie Settings

You can manage your cookie preferences through our Cookie Settings page, where you can enable or disable different types of cookies.

Data Retention

We retain cookie data for different periods depending on the type of cookie:

  • Session cookies: Deleted when you close your browser
  • Persistent cookies: Remain on your device for a set period (typically 30 days to 2 years)
  • Analytics data: Retained for up to 24 months
  • Advertising data: Retained for up to 12 months

Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Cookie Policy on this page and updating the "Last Updated" date.

We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies and related technologies.

Contact Us

If you have any questions about this Cookie Policy or our use of cookies, please contact us at:

Email: contact@difun.com

Address: DIFUN COMPANY LIMITED – Tay Cat Hamlet, Hai Quang Commune, Ninh Binh Province, Vietnam